Often times people will tell you that success comes from the least likely of places. I never really believed it until now. I made a simple post a couple weeks ago about a Parkour expert. The post did not say much, but it did have a video embedded in it. Now, this post has become the most popular post on my website. This post alone is bringing in more new traffic than all of the my other posts combined.
Which brings me to my point: write for yourself and people will come. I know I didn’t write much in the Parkour post, but I posted it because it was something I enjoyed and now it turns out so do many other people. The next question I have is, “how do I transfer this traffic from that single post onto the rest of the website?” or ” do I put more posts that are similar to gather even more traffic?”
The problem with the latter is that if I do that then I will never be able to monetize this website like I want to becasue there simply wont be any subject matter, except videos posted. I do enjoy the videos, but it is not bringing my any closer to my goal. The former, on the other hand, is exactly what I need to focus on. I need to determine how to channel all this traffic and bring it into the site and properly monetize it.
A simple way I can do that is by editing the post and including links to other videos I enjoy. This will keep the new traffic around a bit longer and perhaps they will get curious and look around at the site. I can also try to exploit the single posts’ success by selectively putting adsense or an affiliate-type ad ONLY on the page containing the video becuase, after all, it is the page getting all of the traffic.
The good thing about my template is that it allows for simple editing of specific posts so I am going to see what kind of success I get with selectively putting up a small ad or affiliate link. I will post the results (good or bad) and you guys can use the knowledge for any situations you find yourself in that are similar.
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